Editor-in-Chief of the “Director” on the importance of marketing to Business students


Mrs Lobnik Ambrožič has shared her experiences with Business students within the Marketing course and encouragd them to study and work in the area they are really interested in.

Mrs Ambožič has been distinguished with more than 20 years of practical experience where she carried out numerous events and projects for companies and institutions, as well as many workshops, training and personal coaching for directors and employees in content marketing, event organization, sales, communication and public speaking.

For more than 20 years, she was a journalist and a co-worker of many media houses (POP TV, RTV SLO, Večer, Dnevnik, Žurnal, Radio City, Radio Maribor and others). She is currently managing a three-lingual project, Magazine for Tourism and Living EXCELLENT! // Perfect! // Perfect !, and is the editor-in-chief of an online magazine for all who lead employees – “DIRECTOR” and vice president of the Society for the Promotion of Networking “SIN”.

Simona is the director of the company EVRA-AGENCY, which deals with business consulting, event organization and content marketing.

She advocates that people recognize sincerity and commitment, remember sophisticated differences accept content that is tailor made to the end user’s taste with the emphasis on a mix of good practices.